How Opt-in Drives Help Collect More Customer Data

2023-11-27T20:46:15-04:00October 2nd, 2023|Blog, Gift Card & Loyalty Programs, Gift Card Program, Marketing Ideas|

As the sun shines brighter and temperatures soar, summer is the perfect time to embark on exciting marketing initiatives. If your business is looking to expand it's customer's horizons, engaging in an opt-in drive campaign to collect customer data for later use can be a game-changer. Not only will you gather valuable information, but you'll also enhance your marketing efforts and foster a sense [...]

7 Email Marketing Campaign Ideas That You Can Send Right Now

2023-11-27T20:45:24-04:00September 11th, 2023|Blog|

Whether you’re looking for inspiration for your next newsletter, or you’re wondering whether starting an email marketing program is right for you, you’re in the right place. We’ve gathered 7 of the most proven email marketing campaign ideas guaranteed to increase your customer engagement, boost brand loyalty, and bring visitors back time and time again. Why use promotional email marketing?  Email [...]

Summer Marketing Strategies for Small Businesses

2022-07-04T11:37:48-04:00July 4th, 2022|Blog, Marketing Ideas|

By Adrian Johansen (Guest Blogger) Summer is a traditionally slow time for many small businesses. Instead of shopping, people are vacationing and enjoying new experiences. They aren’t so much worried about supporting brands and businesses as they are about family time. So, solid summer marketing strategies are that much more critical to ensure you’re still able to attract and retain customers [...]

5 Tips for Starting a Small Business Loyalty Program

2021-12-06T23:54:05-04:00April 20th, 2021|Blog, Gift Card & Loyalty Programs|

How impactful are small business loyalty programs? How can you stand out from other businesses, on a smaller budget? The secret is: it's easy! We're sharing our 5 tips for starting a small business loyalty program and showing you just how creative you can get with the tools that come with a program. 1. Have a game plan We understand that as a small [...]

Success Story: Multi-location, table-service restaurant

2021-04-13T10:08:29-04:00April 13th, 2021|Blog, Business Growth, Customer Story, Loyalty Campaign|

How a multi-location, table-service restaurant used their loyalty program to increase their customer visit frequency using real-time sporting events which generated over $4M in sales. Did you know that 79% of consumers say loyalty programs make them more likely to do business with brands? (Bond) A multi-location, sports-themed restaurant recognized that having an engaging loyalty program would [...]

4 Customer Loyalty Program Examples (to spark your inspiration!)

2021-04-09T04:55:19-04:00April 6th, 2021|Blog, Gift Card & Loyalty Programs, Loyalty Campaign|

What makes a successful customer loyalty program? There are many pieces to this puzzle. Customer loyalty programs are all about building a relationship with your customers. How do you do that? By choosing the tactic that's right for your business. We've listed four customer loyalty program examples that we hope will spark some inspiration for you! The Cheesecake Cafe The Cheesecake Cafe is a [...]

3 Things We Learned at the 2021 RC Show

2021-03-11T16:04:31-04:00March 11th, 2021|Blog, Gift Card & Loyalty Programs|

A hospitality loyalty program: one of the key solutions to recovery and resilience for the hospitality industry in 2021. With great pleasure, the Ackroo team had the opportunity to take part in the RC Show 2021 ONLINE LIVE, hosted by Restaurants Canada.  The focus was “Feeding the Recovery” for the hospitality industry. How can businesses in the industry thrive and survive during challenging [...]

Member Spotlight: Kipp Scott GMC Cadillac Buick

2021-04-09T05:03:24-04:00December 7th, 2020|Blog, Business Growth, Loyalty Campaign|

We Consider Ourselves Lucky To Have Such Great Clients And It’s Important To Show Them The Love Too! For December’s Member Spotlight, we highlighted Kipp Scott GMC Cadillac Buick located in Red Deer, Alberta.  We had the opportunity to speak with The Kipp Scott GMC Cadillac Buick’s Marketing Department about their journey using Ackroo’s email marketing services! Here’s what they had to say:  Using [...]

What Your Customers Want to Know About Your Customer Loyalty Program

2021-12-07T00:05:05-04:00December 1st, 2020|Blog, Gift Card & Loyalty Programs, Loyalty Campaign|

You’re officially ready to launch a customer loyalty program. Your loyalty rules are set, your staff is trained, and your customers are ready to start earning rewards! Now what? Before signing onto your customer loyalty program, your customers want to know exactly what they’re signing up for. Does your company offer special promotions on certain days i.e. double rewards days? Is there a cost [...]