Gift Card Solutions To Leverage for the Holiday Season

2023-11-27T20:48:18-04:00November 20th, 2023|Blog, Gift Card & Loyalty Programs, Gift Card Program, Loyalty Campaign|

Gift card solutions are the perfect answer to many busy times in business sales. The holiday season represents the peak of consumer spending. In 2020 alone, holiday spending totalled $784.9 billion. Sales of gift cards also went through the roof from October to January as demand increased by 106.1%. The demand for gift cards is strong throughout the holiday season. However, many businesses don’t [...]

Holiday Shopping in the Digital Age: Maximizing Your Loyalty Program’s Impact

2023-12-11T15:37:12-04:00November 6th, 2023|Blog, Business Growth, Digital Gift Cards, Gift Card & Loyalty Programs|

Image Source: Pexels. Photo by Andrea Piacquadio The average Canadian shopper plans to spend around $650 on gifts in 2023 compared to $675 last year. Many are feeling the financial pressures of rising cost of living and higher interest rates. But despite the economic headwinds and challenges, many Canadian businesses, specifically retailers, are predicting strong sales over the holidays. The first indication was the [...]

Why Loyalty Programs Should Be a Key Part of Your Growth Strategy

2023-11-27T20:47:14-04:00October 30th, 2023|Blog, Business Growth, Gift Card & Loyalty Programs, Loyalty Campaign|

Image Source: Pixabay Developing an effective growth strategy isn’t always easy, but it’s imperative if your company wants to survive and thrive in today’s crowded market. Incorporating loyalty programs into your business model is an affordable, efficient, and highly effective way to galvanize growth. This blog examines strategies you can use to turn loyalty programs into your secret weapon for continuous growth. [...]

How Opt-in Drives Help Collect More Customer Data

2023-11-27T20:46:15-04:00October 2nd, 2023|Blog, Gift Card & Loyalty Programs, Gift Card Program, Marketing Ideas|

As the sun shines brighter and temperatures soar, summer is the perfect time to embark on exciting marketing initiatives. If your business is looking to expand it's customer's horizons, engaging in an opt-in drive campaign to collect customer data for later use can be a game-changer. Not only will you gather valuable information, but you'll also enhance your marketing efforts and foster a sense [...]

Boost Your Loyalty Program with the Right Communication Tools

2023-11-27T20:45:53-04:00September 25th, 2023|Blog, Business Growth, Gift Card & Loyalty Programs, Loyalty Campaign, Marketing Ideas|

Loyalty programs, in a nutshell, reward customers for their continued patronage. They are essentially a way to incentivize customers to continue shopping with your brand in particular. However, with the right loyalty program marketing, you can also boost customer engagement, creating an all-around better experience for your customers. Photo by Tim Douglas: Pexels So, whether you are looking for a way to [...]

Plastic to Pixels: The Rise of the Digital Gift Card

2023-07-20T09:48:48-04:00July 20th, 2023|Blog, Digital Gift Cards, Gift Card & Loyalty Programs, Marketing Ideas|

Gift cards are big business. In fact, according to a 2015 study by the Canadian Prepaid Providers Organization, gift cards are so popular among Canadian shoppers and gift-givers today, that 70% of Canadian gifters report that they prefer them to traditional gifts. What you may find more surprising, however, is the recent surge of interest of a digital gift card. (Image source: Pixabay) [...]

4 Strategies for Addressing Bad Restaurant Reviews

2023-02-17T11:49:37-04:00February 17th, 2023|Blog, Business Growth, Gift Card & Loyalty Programs, Marketing Ideas|

As a restaurant owner, you naturally want all your diners to have good a experience. Seeing a great review helps you see how you’re making a positive impact on your customers. Yet, discovering bad restaurant reviews can leave you feeling disappointed. In the worst-case scenarios, consistent negative reviews can seriously disrupt your business. Therefore, it’s important to make concerted efforts to address them as [...]

5 Types of Loyalty Programs For Your Business To Try

2022-12-21T12:03:35-04:00December 20th, 2022|Blog, Gift Card & Loyalty Programs, Loyalty Campaign, Marketing Ideas, Rewards Program|

There are many different types of loyalty programs. Choosing the right one for your business can: 1. Improve customer retention 2. Attract new consumers 3. Lead to repeat purchases. In fact, 62% of people are more likely to spend more on a brand after subscribing, and 59% say that they’d choose a brand with a loyalty program over one without a similar program.  However, [...]

How To Design the Perfect Gift Card

2022-03-09T17:16:24-04:00January 19th, 2022|Blog, Gift Card & Loyalty Programs, Product Features|

Ready to create an attractive, eye-catching gift card or rewards card that perfectly reflects your business? One that customers will love to see in their wallets? The Ackroo Card Portal gives you all the tools you need to complete your card order, including creating new artwork. We’ve pulled together some tips on how to use the Ackroo Card Portal, [...]

5 Tips to Boost Revenue during Canada Day using your Loyalty Program

2021-08-17T00:03:53-04:00June 21st, 2021|Blog, Gift Card & Loyalty Programs, Loyalty Campaign, Marketing Ideas, Rewards Program|

Now that patio season is in full swing, using customer loyalty programs in tandem with summer promotions is a surefire way to keep your visitors happy and rewarded for their patronage. Canada Day and the week surrounding it is a HUGE shopping opportunity for restaurants and retailers alike. Everyone will want to get out and celebrate! How can you [...]