The Evolution of POS & Payment Service Provider Technologies

2021-09-08T12:22:02-04:00September 8th, 2021|Blog, Uncategorized|

Though still widely accepted by every major payment service provider, cash is fast becoming a thing of the past. The use of cash to buy products may even become obsolete for future generations. The future regarding the use of cash has become a topic of discussion, particularly among economists. Some economists believe that the use of cash will continue to decrease. For the [...]

How to handle upset customers (with real-world examples)

2021-08-27T15:53:50-04:00August 27th, 2021|Blog, Uncategorized|

How do you handle upset customers?  In business, we know how critical it is to properly handle an upset customer. It can have an overwhelmingly positive impact or a drastically negative one on your long-term reputation. Nobody likes reading a bad review of their business on Google! If your customers truly believe you are presenting them with a great value in response to [...]

Win your customers’ hearts with gift card promotions

2021-08-18T17:23:08-04:00August 18th, 2021|Blog, Uncategorized|

As Marketing Professionals, we know that consumers, like you and me, want to save money! That’s why sales are so popular. Shoppers love taking advantage of a good discount! As we all know, buying something on sale and getting a good deal is gratifying. If customers consistently feel they are getting great value shopping with you, that positive experience [...]

What Payment Type Is Right for Your Business?

2021-08-16T23:52:53-04:00August 11th, 2021|Blog|

As a business owner, it's important to know which payment type is right for your business. You can offer a variety of payment methods to check which one works best for you. The main purpose of different payment processing is that the purchase of your product is quick and secure for your customers. There are different types of payment methods to choose from. [...]

5 Things You Need to Have the Best Loyalty Program

2021-08-16T23:54:21-04:00July 28th, 2021|Blog, Uncategorized|

The concept of shopping has changed over the years. These days, businesses use loyalty programs to engage with their customers. Companies have digitized their rewards programs as shopping is done online now more than ever. Rewards programs have become common. That's why they are trending the most on e-commerce websites. They have proven to be the most helpful tactic in increasing revenue and [...]

How QR Codes Benefit Businesses

2021-08-16T23:55:32-04:00July 14th, 2021|Blog, Uncategorized|

How QR Codes Work You have probably seen QR codes on different advertisements such as billboards, magazines, websites, menus, or even printed on products. When the code is scanned using a smartphone, a webpage pops up on your phone to see each detail related to the item. QR codes are essential for every business these days. Most stores and malls now offer the [...]

5 Tips to Boost Revenue during Canada Day using your Loyalty Program

2021-08-17T00:03:53-04:00June 21st, 2021|Blog, Gift Card & Loyalty Programs, Loyalty Campaign, Marketing Ideas, Rewards Program|

Now that patio season is in full swing, using customer loyalty programs in tandem with summer promotions is a surefire way to keep your visitors happy and rewarded for their patronage. Canada Day and the week surrounding it is a HUGE shopping opportunity for restaurants and retailers alike. Everyone will want to get out and celebrate! How can you [...]

Why Payment Plays An Important Role For Your Customers

2021-08-17T00:06:22-04:00June 3rd, 2021|Blog|

Whether your business has an in-store or online shop (or both!) payment processing is just a natural part of the check-out process. Right? But what you may not realize is how much the payment process impacts the customer journey. Think about it - have you ever been shopping online and the checkout process wasn’t so smooth? It doesn’t really leave you with the want [...]

3 Benefits of Contactless Payment

2021-08-17T00:10:23-04:00May 18th, 2021|Blog, Business Growth|

It’s no secret that the world of credit card payment processing is changing due to the ongoing pandemic. Cash is becoming a thing of the past and touch-free solutions are in higher demand. As a business, it’s important that you offer an experience for your customers where they feel comfortable. One way is through offering contactless payment processing. Here are three benefits of offering [...]

Why Electronic Gift Cards Benefit Retailers

2021-04-30T13:46:03-04:00April 30th, 2021|Blog, Gift Card & Loyalty Programs, Gift Card Program, Marketing Ideas, Rewards Program|

Electronic gift cards have become a beneficial tool for businesses in the retail industry in the last year. But the question is, why? As we continue to pivot through this pandemic, many businesses have had to bring their physical store online. More and more consumers are choosing to shop online (whether they have the option or not to shop in-store).  In fact, according [...]