5 Reasons Direct Mail Marketing Helps Boost Brand Loyalty

2020-07-07T09:08:28-04:00July 7th, 2020|Blog, Loyalty Campaign, Marketing Ideas|

Even before the pandemic, the age of direct mail marketing and physical mailers was seemingly ending. With most consumers opting to get their news and promotions digitally, getting flyers in the mail was at best an unexpected surprise, and at worst a nuisance that gets recycled after a quick glance.  However, that quick glance can say so much more about your business than an [...]

Local restaurateur is buoying up his staff during the COVID-19 crisis

2020-05-22T01:03:34-04:00April 2nd, 2020|Blog, Customer Story, Gift Card Program|

Owner Jamie Myers of Jake’s Grill and Oyster House in Burlington, ON has launched the Employee Relief Fund, leveraging the restaurant’s digital gift card program provided by Ackroo to support his staff and subsidize wages during the ongoing COVID-19 crisis.   With government-regulated closures, many retail and hospitality businesses are having to pivot and get active online to meet the demands of the current COVID-19 [...]

4 Creative marketing ideas that can help your business succeed today!

2020-08-07T12:32:36-04:00March 27th, 2020|Blog, Marketing Ideas|

Providing special messaging, offering additional promotional value, participating in (or initiating) smart co-marketing projects, and beefing up your digital footprint via customer reviews are 4 great ways to help reach your business goals. We've seen some really creative ideas recently that we're excited to share with you! Let's take a closer look at how our customers and communities are using these marketing ideas to [...]

How to get customers to join your loyalty program [AUTO EDITION]

2020-07-02T22:21:38-04:00January 26th, 2020|Blog, Loyalty Campaign|

The loyalty programs we offer our automotive clients are full circle, dealership-spanning plans. They’re designed to ensure your customers keep coming back to you throughout the lifetime of their vehicle and beyond, from purchase to service appointments to buying their next car. It’s definitely worth it to have an automotive loyalty program. Dealerships see members 33% more than non-members; on average, for every 2 [...]

Drive More Sales in Winter 2020 with these 8 Loyalty Campaign Ideas

2020-05-21T23:30:41-04:00January 8th, 2020|Blog, Loyalty Campaign|

Take advantage of the slower months in the first part of the year by reviewing your loyalty program offerings. How are you connecting with your existing customers and making them feel appreciated? How are you using your loyalty card to intrigue new customers? January is a celebratory time; let us help you create a fun loyalty promotion that will delight your customers and keep [...]

You Don’t Have to Be a Big Chain to Win Big With Loyalty Programs

2020-05-21T22:23:05-04:00September 26th, 2019|Blog, Loyalty Campaign|

Almost every major national chain today has a gift card, reward or loyalty program. Everyone from Starbucks to Tim Horton’s to Walmart has implemented a program of their own, realizing what powerful tools they can be for growing sales and retaining customers. Which may leave some small businesses wondering - without the deep pockets for national marketing campaigns or aggressive discounting, how they can [...]

Shout It out Loud: Marketing Your Rewards Program

2020-05-21T23:46:31-04:00August 28th, 2019|Blog, Rewards Program|

Congratulations! Your loyalty and rewards program is all set up and ready to go, and you’re ready to start handing cards out. But before you start counting all that new business coming in, there’s one more thing you need to do. Marketing Your Rewards Program. All reward programs increase business, but they don’t always reach their full potential. That’s often due to the lack [...]